Q5id- Elevating Identity Protection to the C-Level: Why Corporate America Needs the Chief Identity Officer
Bringing identity protection to the forefront at the highest level of organizations is what Q5id believes needs to happen. Security breaches continue to plague businesses. These events will continue if businesses fail to implement dramatically different strategies. “It’s like the adage goes: ‘You can’t keep doing the same thing and expect different results’,” notes Larson.
Q5id believes a new C-level function is needed—the Chief Identity Officer. The CIDO will be dedicated to identity protection to mitigate the loss of billions of dollars and brand erosion associated with security breaches.
“We believe the CIDO is a must for progressive organizations wanting to take the strongest approach to protecting customers,” states Larson. “This job description outlines the function: A CIDO will future-proof an organization by focusing on identity and providing a 360° view of authentication points throughout the organization and the end-to-end customer journey. They will lead the charge to implement frictionless yet robust digital identification and verification processes to expand a customer base, strengthen existing customer relationships, increase brand loyalty, and create market differentiation. The CIDO will deliver solutions around proven identities, create a clear identity management and authentication strategy, and identify and mitigate risks around unstable identities.”
“The CIDO will be the ideal counterpart to the CIO to get ahead of the identity threat crisis,” adds Larson. By making the strategic decision to embrace the CIDO, organizations will make the necessary paradigm shift away from cleaning up data breaches to proactively tackling identity verification and preventing identity fraud.
Q5id has developed an unparalleled Proven Identity Management solution that goes beyond authenticating accounts to proving identities. Their high assurance system delivers the first complete identity enrolment and authentication solution.
“Our unique approach delivers the highest level of a proven identity,” indicates Larson.
We believe the CIDO is a must for progressive organizations wanting to take the strongest approach to protecting customers
“Using multiple verification techniques, our proven identity management solution captures face and palm biometrics, actively authenticates voice samples, and cross-checks billions of records in seconds to prove a person is who they say they are.”
The Q5id solution makes duplicating identities simply impossible. “It eliminates the potential for a person’s identity to be assumed by anyone else,” states Larson. “Only you can be you.”
The app-based enrolment process—needed only once—takes just a few minutes. Businesses provide customers with a unique program code to download the Q5id App and enroll, thereby proving their identities. This may be done at the account activation stage, for example.
Once enrolled, businesses or end users may set permissions or triggers to identify when an authentication is required. A person may have enrolled when opening a new credit card account. They or the bank may require an authentication for transactions above a certain amount. Authentications may only require a quick face and palm scan to confirm the match to the identity in the system, taking just a few seconds—as fast or faster than logging into an account with a username and password and far more secure.
The low-friction solution allows companies to efficiently process accounts, applications or transactions while providing customers with the complete assurance that their identities are secure.
From delivering the best in Proven Identity Management solutions to championing dynamic change in the market, such as the introduction of the CIDO, Q5id is proud to lead the identity security charge.
“We are committed to protecting identities and empowering consumers to control their digital identities, thereby enabling trusted, secure business and consumer transactions,” concludes Larson.